Monarch Mode
Monarch & The Sims
AD: Ana Laura Vallejo CW: D’mani Thomas
Out of Homes
What better way to sell to millennials than via an infomercial using MARKETING AND an iconic salesman from their childhoods.
Build your dream home in The Sims using Monarch Mode.
When you’re ready, submit your design and get matched with a financial advisor for a 1:1 coaching session—turning your dream into a real financial plan.
Zillow Takeover
Launch fake hyper-idealized “Sims Dream Homes” listings on Zillow-style UI.
“Looks familiar?” “What would it actually take to afford this?”
Links monarch’s existing customers accounts with zillow and they can visualize their own savings journey to achieve the house on the listing.
Twitch
Cheat Codes IRL
During live streams, the first 300 viewers to enter a code unlock exclusive Monarch furniture in The Sims.
We bring iconic Sims cheat codes into real life—motherlode, rosebud, etc.—as limited-time unlocks inside Monarch.
Enter a cheat code → unlock 3 months of Monarch Premium, free.
Because in real life, cheat codes don’t exist…
until now.
